The Import module is a legacy solution. You should use Automation with Data Transformations instead.
For more information, see:
Imports
You can import data you have acquired in external platforms. The scope of import types covers: customers, product feed, transactional data, promotions, vouchers, and custom events. The process of importing data is slightly different for every type of import.
To import data to Synerise, make sure you:
- Prepare a file with data.
- Have an API key which allows you for this kind of activity.
- Learn about the import methods.
Synerise enables a backend synchronization of customers through API. This allows you to import and update customers based on the unique identifier which can be an email or a custom ID (such as unique number in your database).
Business benefits
- The possibility to use AI module, prepare recommendations and adjust communication content and content on your website to customer preferences.
- Extending the amount of data to gain even broader perspective.
- Enlarging your customer database you gain in the external sources.
- Importing information about past and current promotions.
- Enriching your marketing activities with vouchers.
Requirements
You must have permissions to import the data.