STEP 2 Jinjava tags


Introduction


Jinjava tags are a powerful tool. This chapter will explain how to use jinjava tags to access and manipulate data, as well as how to use them to create interactive elements. By leveraging the power of jinjava tags, developers can create dynamic and engaging campaigns that will keep their customers coming back.

From this chapter you will learn:

Arrow down iconhow to use jinjava tags,

Arrow down iconabout specific examples of use cases.

Jinjava tags


Tags are jinjava-based functions created by Synerise. They enable easier access to some jinjava expressions, with additional or alternative logic tailored to the needs of our clients.

Thie video below is an introduction to Jinjava tags. It explains how to use them in Synerise campaigns. It covers a range of topics from creating simple tags to using advanced features such as filters, expressions and more. It also provides code examples to help you understand how to use the tags.

Whether you’re a beginner or a programmer, this video will give you a thorough understanding of the features and usage of Jinjava tags.

Jinjava Advanced | Expressions and aggregates


With Jinjava, you can use expressions to evaluate and manipulate data within templates, making it easier to display calculated values. You can also add inserts with aggregates, and this enables you to present information in a concise and organized manner.


Jinjava Advanced | Recommendations


Jinjava engine is useful for recommendations. By harnessing its capabilities, you can add inserts with you recommendation campaigns that suggest relevant content or products to users based on their preferences, previous interactions, and so on.


Jinjava Advanced | Catalogs


Jinjava lets you retrieve and work on data stored in catalogs.


Jinjava Advanced | Campaigns and automation inserts


You can use Jinjava with automations and campaigns. It enables marketers and automation specialists to create dynamic email templates with personalized content based on recipient data or specific campaign parameters. By using Jinjava in email marketing workflows, businesses can deliver highly tailored and engaging messages to their audiences, leading to improved customer engagement, higher conversion rates, and streamlined campaign management.


Detailed information:
Jinjava documentation tile illustration
Jinjava documentation
Get to know how to use tags, filters and tests to make your jinjava code more personalized.
Use cases tile illustration
Use cases
Discover our use case base to learn how to use this knowledge in practice.
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Certification
Reading those materials you are ready to gain your Jinjava certificate.
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